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Antecedentes do Desempenho Relacional: Comunicação Interorganizacional e Aprendizagem
Resumo
O objetivo deste estudo consiste em examinar a influência da comunicação interorganizacional e da aprendizagem no desempenho da relação entre cooperativas agropecuárias e fornecedores. Realizou-se pesquisa de levantamento com boundary spanners de nível corporativo de cooperativas agropecuárias. Um questionário foi enviado via plataforma Google Forms aos 252 boundary spanners que aceitaram o convite e a amostra final totalizou 95 respostas válidas. Para testar as hipóteses da pesquisa, aplicou-se a técnica de Modelagem de Equações Estruturais estimada por meio dos Mínimos Quadrados Parciais. Os resultados evidenciaram que a comunicação interorganizacional influencia positivamente o desempenho da relação. A comunicação interorganizacional também apresentou influência positiva na aprendizagem, que por sua vez, apresentou influência positiva no desempenho da relação. Ademais, a aprendizagem apresentou papel mediador positivo entre a comunicação interorganizacional e o desempenho da relação. Esses resultados elucidam a pertinência de elementos como a comunicação interorganizacional e aprendizagem para os relacionamentos interorganizacionais entre as cooperativas e seus fornecedores.
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DOI: https://doi.org/10.18256/2237-7956.2022.v12i1.4546
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Direitos autorais 2022 Rodrigo Rengel, Amanda Manes Koch, Eduardo Tramontin Castanha, Valdirene Gasparetto
Revista de Administração IMED (RAIMED) ISSN: 2237-7956 Programa de Pós-Graduação em Administração (PPGA/Atitus)
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